A fresh new look for Lee Clarion, Lee University's Student-Run News
Our student journalists are following stories around the clock, and they needed a symbol to streamline their process with leads and sources. Each business card is blank on the reverse side, and each journalist has their own custom sticker with their contact information present.
I decided to take out the messy text to create a simple and recognizable symbol for our student news organization. The old logo still shows up in our social media banners, but eliminating the clutter was necessary for the logo.

A new look for Clarion's online and social media presence.